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Plotting with Purpose: How Master Storytellers Build Their Novels

After publishing my first novel, A Chesapeake Nightmare, I’ve taken time to reflect not only on the effort it required, but on how much more I want to learn about the craft of writing. Specifically, I’ve begun studying the strategies and plotting techniques used by far more successful writers, those whose works endure and whose characters breathe on the page. This entry shares what I’ve found from interviews, articles, and memoirs of some of the most accomplished storytellers of our time. The goal is straightforward: to become a more skilled craftsman of story and to share insights that may help other aspiring authors achieve the same.


J.K. Rowling: Inspiration and Organization—The Lake and the Shed

One of the most compelling metaphors for the creative process comes from J.K. Rowling. In a 2024 interview with The Times, Rowling described her writing approach as a balance between wild inspiration and methodical order:

“I’ve always imagined that there’s something living in that lake that chucks me things that I catch and take to my shed and work on them.”

—J.K. Rowling, The Times, May 2024 source: TheRowlingLibrary.com


In other words, the “lake” is her imagination, an ever-churning source of ideas. But without the “shed,”a disciplined space of outlines, timelines, and charts, those ideas might never find shape. Rowling is famously meticulous, keeping character spreadsheets and plot outlines that span hundreds of pages. Her balance of invention and order is a masterclass in narrative architecture.


Blake Snyder: Structure as a Lifesaver

In his now-classic book Save the Cat!, screenwriter Blake Snyder outlined what he called a “beat sheet”—a 15-step guide to structuring any story for maximum emotional impact. He wrote:

“Like a swimmer in a vast ocean, there was a lot of open water between those two Act Breaks. I needed more islands, shorter swims.”

—Blake Snyder, Save the Cat!


His solution was to plot those islands in advance: opening image, catalyst, debate, midpoint, dark night of the soul, finale. Writers across genres, including novelists, have adopted this structure for its clarity and effectiveness. When your story begins to drift or lose pace, Snyder’s beat sheet can serve as a compass. Here is a brief description of each beat and the percentages/pages:


  1. Opening Image (~0–1%)

A visual that instantly conveys the tone, mood, theme and central problem of your story—essentially your “before” snapshot. 

  1. Theme Stated (~5%)

A secondary character (or dialogue) hints at the story’s thematic thread—something the protagonist will only grasp fully by the end. 

  1. Set‑Up (1–10%)

Establishes the hero's ordinary world, introduces major characters, and outlines what is missing in the hero’s life (often described as "Six Things That Need Fixing").

  1. Catalyst (~10%)

A life‑changing incident or inciting event that disrupts the hero’s status quo and forces decision-making.

  1. Debate (10–20%)

The hero struggles with self‑doubt, deliberating whether to accept the call to adventure—a last opportunity to refuse the journey.

  1. Break into Two (~20%)

The hero commits to the journey and enters Act II—the “new world,”marking a transition from thesis to antithesis.

  1. B Story (~22%)

A subplot often involving relationships (e.g. romance or mentor‑disciple) that underscores and illuminates the story’s theme.

  1. Fun and Games (20–50%)

The "promise of the premise": the hero explores the new world, facing challenges and showing off the story’s appeal and tone.

  1. Midpoint (~50%)

A major twist or false victory/defeat occurs; stakes escalate, and the tone often shifts. This is the story’s turning point.

  1. Bad Guys Close In (50–75%)

Internal and external forces intensify; opposition tightens its grip, raising conflict and tension.

  1. All Is Lost (~75%)

The darkest moment, the hero experiences a complete setback or loss, often involving a symbolic “death” or a significant defeat.

  1. Dark Night of the Soul (75–85%)

Emotional low point: The hero wallows in despair and must confront inner fears before recovery can begin.

  1. Break into Three (~85%)

Insight from the B‑Story or internal epiphany enables the hero to gather new resolve and move into the final act.

  1. Finale (85–99%)

The hero synthesizes the lessons learned and actively resolves the conflict, dismantling opposition in escalating order and transforming the world.

  1. Final Image (99–100%)

A mirror of the Opening Image that reflects how much the hero, or world, has changed by the story’s end.

Diagram: Blake Snyder’s 15‑beat ‘Save the Cat!’ story structure,  adapted from public domain/reference infographic.
Diagram: Blake Snyder’s 15‑beat ‘Save the Cat!’ story structure, adapted from public domain/reference infographic.

Michael Crichton: Index Cards and the Power of Modular Plotting

Bestselling author Michael Crichton, known for Jurassic Park and The Andromeda Strain, relied heavily on index cards to structure his complex plots. He would break scenes and turning points into digestible chunks, rearranging them on a board until the narrative clicked.


“I write a lot of notes on 3x5 cards. When I get 50 or 100 of them, I start to organize them.”

—Michael Crichton, quoted in Writers Dreaming by Naomi Epel


This tactile, visual method allows a writer to experiment with pacing, character arcs, and twists without being locked into a linear draft too early.


Joan Didion: Writing as Emotional Excavation

While structure matters, emotion is the lifeblood of story. Joan Didion understood this. Her writing process often began not with plot, but with mood and image:


“I write entirely to find out what I’m thinking, what I’m looking at, what I see and what it means.”—Joan Didion, Why I Write, The New York Times, 1976


Didion often described sleeping in the same room as her manuscript so she could remain emotionally immersed in the narrative. Her insight reminds us that great storytelling is as much about interior landscapes as external action.


Stephen King: Plot Follows Character

Stephen King takes a different view from those who outline extensively. In On Writing, he writes:

“I believe plotting and the spontaneity of real creation aren’t compatible… I want to put a group of characters in some sort of predicament and then watch them try to work themselves free.”—Stephen King, On Writing: A Memoir of the Craft


King prefers to begin with a compelling premise or situation and let the plot unfold naturally. This character-driven approach emphasizes organic development over rigid pre-planning, offering a reminder that there’s no single formula that works for every writer—or every book.


Synthesis: Finding Your Own Path

What strikes me in reviewing these authors’ strategies is how different their processes are—and yet how intentional each is in shaping the story. Rowling’s balance of inspiration and systematization. Snyder’s architectural clarity. Crichton’s modular precision. Didion’s emotional anchoring. King’s narrative improvisation. Each approach has its merits, and each offers valuable lessons for those of us still honing our craft.


As I continue work on my second novel, A Chesapeake Daydream, I’ve begun combining these insights into my own practice. I start with a loose beat structure, much like Snyder’s. I sketch scenes on index cards in Crichton’s fashion with the help of Scrivener by Literature & Latte. I allow myself space to freewrite, chasing emotion and image like Didion. And I watch my characters closely, as King advises, letting them surprise me. Finally, I estimate I spend more than four times as much of my time editing and rewriting as I do on the first draft.


I'm convinced that there is no perfect method! What I believe is required is both the courage and discipline to experiment, reflect, and revise as your own voice and style begin to mature. As Didion reminds us, writing is a way of thinking, as well as a way of seeing.


 Sources Cited

  • Rowling, J.K., Interview with The Times, May 2024. via TheRowlingLibrary.com

  • Snyder, Blake. Save the Cat! The Last Book on Screenwriting You’ll Ever Need. Michael Wiese Productions, 2005.

  • Crichton, Michael. Quoted in Naomi Epel’s Writers Dreaming. Vintage, 1993.

  • Didion, Joan. Why I Write. The New York Times Book Review, 1976.

  • King, Stephen. On Writing: A Memoir of the Craft. Scribner, 2000.

 

 

 
 
 

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